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PLR articles stands for private label rights articles and are a very inexpensive way to get content for your blog or web site. Original author of the article waives any copyright, and when you purchase PLR articles, you can do pretty much whatever you want to with them. This includes publishing PLR articles as is, re-branding, editing, changing them and combining pieces from different PLR articles into a larger article or ebook.

Why PLR articles and what is so important about them? Content is a king on the internet and not just any content, but unique and original. As online entrepreneur, you constantly have to produce updated content for your online properties (blog, website, ezine) to stay on a top of search engines game. When you buy PLR articles, you are buying content cheaply, can modify articles as you wish and do not spend valuable time on article research and writing.

You might ask why not to use free reprint articles and pay for PLR articles? To start with, you can not change a content of free reprint articles and required to publish a link back to someone else website. That way you are building links for your competitor, since most likely free article you want to publish will be related to your business or niche.

Buy PLR articles or write yourself? Unless you are a writer or just enjoy writing articles, you’ll find writing articles lengthy and time-consuming process. Think about a time you have to spend to put together a small set of 100 articles. If writing articles is not for you, another option is to hire a ghostwriter at Elance. However, be ready to spend $5-$8 per article and sometime even more. Cost of producing unique content will add up quickly.

PLR articles give you the best shot to add content to your website or blog. You can buy them in bulk at significantly lower price than hiring a ghostwriter, with average price ranging at 15-25 cents per article. Another huge benefit of PLR articles to me is that a research on the topic of the PLR articles has already been done for you. You don’t need to spend valuable time (hours or even days) to research a niche and write an article.

Frequently, search engines duplicate content cited as a disadvantage of using PLR articles. It sounds to me as a gray area, since duplicate content can be found all over internet, especially with proliferation of RSS feeds. These days thousands of websites subscribe to Yahoo News feed or Google blogs feed, and do you think all these sites get punished for trying to provide up-to-date information to visitors? What’s a point then to provide access to RSS feeds? How about a web master (or blog owner) who found a good article (in article directory) related to interests of her visitors? Does it mean she just stop cold there and don’t even think about re-publishing article? I’ll leave it up to you to think about it.

I am a lazy person and frequently publish PLR articles as is or with minimal changes, after all there are only so many hours in a day. However, if you want to get maximum benefit from PLR articles, I suggest rewriting them slightly or to use them as a basis for expanded article to avoid having same content on your website as on someone else site. Here are few ideas – write introduction and conclusion, add few sentences here and there, rearrange paragraphs and fine-tune article with keywords related to your website. Do not be discouraged by a fact that you need to rewrite an article, it is much easier to rework already produced article than to write a new one from scratch.

Private label articles normally come as a word or plain text file that you can edit and copy pieces from to create unique article. PLR article packages are good and inexpensive way to test and see whether PLR articles will fit into your online business model. I am certain you will be pleased with the results, once you start using them.

To get you started, here is a site where you can grab 650+ PLR articles in over 20 niches for less than 10 cents per article.

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This entry was posted on Tuesday, February 12th, 2008 at 5:53 pm and is filed under Affiliate Marketing, Online Business. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.